Mobile Ecommerce Solution

“31% of the UK population now own a smartphone, this is almost 20 million people connecting to the web from their mobile phone in the UK everyday”
source

With over 89% of people using their smart phones to access the internet every day, if you don’t have a mobile site to engage the 15-30% of total searches that are on a mobile then it’s like your business having its doors closed for an entire day. Google’s own research into smart phones indicates that 9 out of 10 searchers have taken action as a result of a smartphone search.

Users now expect a seamless transition between mobile and desktop platforms when they are shopping online. The mobile market is now evolving quickly and is fast becoming an important ecommerce channel for businesses.

If your site isn’t optimised for mobile then you are leaving money on the table. Take a look at these mobile phone statistics released by Google.

62% of smartphone users have made a purchase on their handset within the last 6 months.
Adobe, February 2011

Our Approach

We make websites that work on any mobile phone. With our mobile ecommerce solution businesses can be safe in the knowledge that our solutions won’t be obsolete within a year.

Our approach means that we don’t make apps. Apps aren’t platform independent. This means that users on different types of phones won’t be able to access your content. It also means that you’re tied to a particular mobile platform when you develop an App. The cost of developing for one platform means that you’re in danger of

2 out of 3 mums use smartphones while out shopping.
MobileMarketingWatch, May 2011

It is far more important for a business to have an online mobile presence rather than just a mobile application for a single device like the iPhone or Android.

Technical Approach

While other mobile ecommerce providers need to build separate sites, our solution can be integrated with any existing shopping website.
Unfortunately, many existing mobile ecommerce platforms do not integrate with existing shopping cart solutions. Usually the solutions require setting up a new subdomain or subdirectory on your website, such as m.sitename.com or sitename.com/mobile/.

This solution actually harms your search engine optimisation efforts. A business is left in the position of having improve search engine positions for two sites instead of one.

Our mobile ecommerce solution means that your business will still see benefit from any SEO or PPC activity. With our mobile ecommerce solution your business doesn’t have to change anything about the existing site meaning that at no stage in the progress will your site be offline.

Our unique technical approach means that we can develop on-top of your existing site. This means that your sales don’t suffer while we implement your mobile ecommerce solution.

Listed below is a comparison between our mobile ecommerce platform, competitor ecommerce platforms and mobile applications

Our SolutionMobile AppsStandard Mobile Solutions
Works on any phone?
included
included
included
Integrates with existing site?
included
included
included
Keep your search rankings?
included
included
included
Technology obsolete in near future?
included
included
included
Tied to one platform?
included
included
included
Website offline at any stage?
included
included
included

Get in touch today to see how our mobile ecommerce solutions can benefit your business.

what is mobile eCommerce

Mobile Ecommerce is so much more than just creating a “mobile app”. With 1 in 7 searches on Google being performed on a mobile device, not having a mobile ecommerce strategy will seriously impact your website’s profits.

With over 89% of people using their smart phones to access the internet everyday, it is far more important for a business to have an online mobile presence rather than just a mobile application for a single device like the iPhone.

62% of smartphone users have made a purchase on their handset within the last 6 months.
Adobe, February 2011

With 46% of smartphone users visiting retail websites, it is essential that your business has a user-friendly mobile interface if you want to increase the profitability of your website from mobile users.

2 out of 3 mums use smartphones while out shopping.
MobileMarketingWatch, May 2011

Our Mobile Ecommerce platform allows us to create a mobile ecommerce store for your business that works on all mobile devices.
Take a look at our demo. Visit BuyFromSale.com on your desktop or laptop and then visit BuyFromSale.com on your smartphone.

Desktop or Laptop



This is what the user will see if they navigate from a desktop or laptop.

Smartphone Website

This is the website that the visitor will see if they visit via a smartphone.

More than half of smartphone owners use mobile devices in retail stores.Chadwick Martin Bailey and iModerate Research Technologies, March 2011

11.5% of all UK shoppers use mobiles to research before they shopITPro.co.uk, June 2010

Over 40% of mobile queries that come to Google are queries that result from a user selecting a Google suggest itemGoogle, January 2010

according to Google’s research, 59% of smartphone users report using the mobile Internet while waiting in line, 48% report using it while eating, and 44% report using it while shopping.

Mobile e-Retailing “Magento”

Put Your Store in the Hands of Customers
Create branded native storefront apps on iPhone, iPad and Android that seamlessly integrate with your online store.

What is Magento Mobile?
Magento Mobile is a product that makes it easy for Magento merchants to create customizable, native storefront apps for the iPhone, iPad and Android using the same product catalog information on their website. Included in the current product is an admin panel to customize and configure your mobile storefront, as well as the ability to submit your app through Magento to iTunes or Android stores.
Our dedicated Magento Mobile team will test the application and manage the submission process to the marketplace on your behalf.

Why did Magento build this product?
Large online eCommerce players such as Amazon and eBay are now driving billions of dollars in sales through their native mobile applications. Native apps also have great features for brands to build relationships with customers. Magento has always been at the forefront of positioning our community for success, and building a mobile product was the logical next step in order to help our 60,000+ stay ahead of the curve.

Webgility have released an ECC app that allows you to connect to your magento store via your mobile. Once connected you are then able to look at all of your orders, your dashboard, view information about your customers (and even email/text them from your iPhone!) and also view a complete list of your products. Amazingly, you can also edit some aspects of your products and update them live from your mobile – attributes such as price, stock and weight are all easily changed on the move.

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